Make the Most of Red Ribbon Week 2007

During National Red Ribbon Week, October 23-28, 2007, millions of young people and adults will support healthy lifestyles by wearing or displaying a red ribbon. This nationwide celebration has become a major force for raising public awareness and mobilizing communities to combat underage drinking and illegal drug use among youth.

Research shows that early illegal drug use is associated with negative consequences such as higher school dropout rates and a greater likelihood of violence and using weapons. You can help fight alcohol and illegal drug use among youth during Red Ribbon Week in some of the following ways:

• Wear a red ribbon during October 23-28 to show your support.
• Wear pins or stickers that say, "Ask me why I do NOT use drugs."
• Ask leaders in your faith-based community to explain to adults the importance of leading by example.
• Get involved in Red Ribbon Week events at local schools.
• Encourage your workplace to support Red Ribbon Week.

What Is the History of Red Ribbon Week?

The murder of a Drug Enforcement Administration (DEA) Special Agent by drug traffickers in 1985 sparked National Red Ribbon Week. Then, a tradition of displaying red ribbons spread as a symbol of intolerance toward drug use. Now, Red Ribbon Week events are held all across the country to strengthen prevention messages.